How to Create a Killer Book Marketing Plan (Recorded Webinar)


Where: GoToWebinar

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Product Description

Benjamin Franklin said it best: “If you fail to plan, you are planning to fail.” Yogi Berra’s version is, “If you don’t know where you are going, you’ll end up someplace else.”

That’s why you need a book marketing plan! In this workshop, book marketing expert Sandra Beckwith of will:

  • Detail why you must have a book marketing plan
  • Provide the 7 essential book marketing plan questions you must answer
  • Walk you through the process step-by-step so you can create your own plan immediately
  • Give you a free downloadable book marketing plan template and instructions
  • And so much more!

This is essential learning for authors as well as editors looking to guide author clients with book marketing assistance. Come prepared to learn and ask questions.

Sandra Beckwith is an author and national award-winning former publicist who now teaches authors how to save thousands of dollars by doing their own publicity, promotion, and marketing. You might have seen her on “The Montel Williams Show,” or “CBS This Morning,” or read about her in The New York Times, The Wall Street Journal, or USA Today. Her website,, has been named a top website for authors and writers three times. Learn more at

A Note About EFA Recorded Webinars

After payment, you will be sent a link with which to access the recording and, if applicable, the webinar handouts. Please allow 2 to 3 business days.