With so many options available, it can be difficult to navigate your way to self-publishing success. But if you want great results, you need to get real! You can’t just copy what the bestsellers are doing or upload your files and hope for the best—if you want to sell more than the 100-200 copy average where most indie books cap out, you need a plan designed for your type of book and your particular situation. You need to know about the unique opportunities and limitations of the industry that many indie authors don’t discover until it’s too late. This presentation will dually address how editorial professionals can better attract and serve self-publishing clients and also how they can publish their own digital and print books to boost their freelance business or to launch a writing career.
Ally Machate is the founder of The Writer’s Ally and your ally in book publishing. She’s a bestselling book collaborator, award-winning book editor, and expert publishing consultant. With her insider knowledge of the publishing industry, she helps others reach their publishing goals, whether it’s showing a writer how to improve a manuscript, get an agent, or successfully self-publish, or ghostwriting a book to help an entrepreneur skyrocket her business platform to new levels. Ally was the collaborator on the national bestseller The Way of the SEAL (Reader’s Digest Books, 2013) among other successful titles, and since 1999 she has helped over a hundred books across fiction and nonfiction categories make their way to the reading public one way or another.