No matter what kind of editorial work you do, it’s essential to market your work and yourself if you want to get hired. The online world offers constantly expanding ways to market your writing, editing, proofreading, indexing and related skills or services, but conventional methods still have a role to play. Use this class to learn about both traditional and new ways to get the word out to potential clients, using strategies ranging from press releases to newsletters, websites, public speaking, e-mail lists, social media, networking and more.
Instructor Ruth E. Thaler-Carter is the author of the EFA’s Freelancing 101: Launching Your Editorial Business; author/publisher of Get Paid to Write! Getting Started as a Freelance Writer; and creator and host of the annual “Be a Better Freelancer” conference of Communication Central. She writes about and presents on freelancing for the Society for Technical Communication (STC), American Copy Editors Society (ACES), Writers and Books, Association of Independent Information Professionals, An American Editor blog, and more.
“The instructor had a firm command of the content; I felt that her previous and current experience as an editorial professional in a variety of different media qualified her to speak on the subjects presented. I was happy with the presentation style; Ruth seemed very down to earth and friendly, and I felt that her easygoing delivery made me feel as if I was having a casual and informative conversation with a friend.”